Project Management Software in Business
Project Management Software in Business
Project management software offers numerous benefits for businesses looking to streamline their operations, improve collaboration, and increase productivity. In this blog post, we’ll explore the advantages of using project management software for businesses. Enhanced organization and efficiency: Project management software provides a centralized platform where businesses can organize and track all aspects of their projects....
How to Create a Successful Content Marketing Strategy
How to Create a Successful Content Marketing Strategy
Creating a successful content marketing strategy is essential for businesses looking to attract and engage their target audience, build brand awareness, and drive conversions. In this blog post, we’ll outline the key steps to help you develop a successful content marketing strategy. Set clear goals and objectives: Define your content marketing goals and objectives. Are...
Chatbots for Customer Support
Chatbots for Customer Support
Chatbots have become increasingly popular in customer support, offering businesses a way to automate and streamline their customer service processes. While chatbots offer several advantages, they also come with potential disadvantages. Let’s explore the advantages and disadvantages of using chatbots for customer support to help you determine if Chatbots are right for your business. Advantages...
The Impending Writers’ Strike and Its Potential Impact on the Advertising Industry
The Impending Writers’ Strike and Its Potential Impact on the Advertising Industry
The entertainment industry is no stranger to labor disputes, and the threat of a writers’ strike looms over Hollywood once again. While the immediate consequences may be evident for television and film production, the advertising industry is also likely to feel the reverberations. In this blog post, we’ll explore how the writers’ strike may impact...
The Benefits of Outsourcing for Small Business
The Benefits of Outsourcing for Small Business
Outsourcing has become an increasingly popular strategy for small businesses looking to streamline operations, reduce costs, and focus on core competencies. It involves delegating specific tasks or functions to external vendors or service providers, allowing businesses to leverage specialized expertise and resources. In this blog post, we’ll explore the benefits of outsourcing for small businesses....
The Importance of Customer Feedback for Business Growth
The Importance of Customer Feedback for Business Growth
Customer feedback is invaluable for business growth and success. It provides businesses with valuable insights into customer preferences, needs, and satisfaction levels. By actively seeking and listening to customer feedback, businesses can make informed decisions, improve their products or services, and enhance the overall customer experience. In this blog post, we’ll explore the importance of...
Cloud Computing for Business
Cloud Computing for Business
Cloud computing has become a popular choice for businesses of all sizes, offering a wide range of benefits that can help businesses save time, money, and resources. In this blog post, we’ll explore the advantages of using cloud computing for businesses. Scalability One of the main advantages of cloud computing is scalability. With cloud computing,...
The Role of Customer Service in Retaining Customers
The Role of Customer Service in Retaining Customers
Customer service is a critical component of retaining customers. In today’s competitive marketplace, customers have more options than ever before, and businesses must go above and beyond to retain their loyalty. Let’s dive deeper into the role of customer service in retaining customers and more importantly, what businesses can do to improve their customer service....
The Importance of Cybersecurity for Small Businesses
The Importance of Cybersecurity for Small Businesses
Cybersecurity is a critical concern for businesses of all sizes, but it is particularly important for small businesses. Small businesses are often vulnerable to cyber attacks because they have limited resources to invest in cybersecurity measures. In this blog post, we’ll explore the importance of cybersecurity for small businesses and what steps businesses can take...

As a business buyer, keeping the seller onboard for a reasonable and effective transition period can be the difference between success and failure.  This helps get the business off to a smooth start under the new ownership.  There are of course potential issues that can arise depending upon how long the former owner stays on,...

4 Tips to Improve Process Efficiency

An efficient process is like a beautiful well-oiled machine.  Each part firing as it should, everything seamlessly flowing together without issue. While we target this as the goal, it’s unfortunately not always reality.  We often see businesses stuck in a cycle of inefficiency because they fail to update and innovate their processes. They hang on...

What is Human and Organizational Performance? Human and organizational performance examines the coming together of systems and people. Where as people are highly variable, systems tend to be static and constant.  These characteristics are very important to overall success.  We want stability and predictability in our systems, but we need variability in the people who...

QuickBooks Tips for Beginners

QuickBooks is a complete accounting software suite used by countless business owners on a daily basis. It has a very simple user interface, excellent security, and more than enough accounting features for different types of small businesses. QuickBooks also has a good price point making it a popular choice in the business world. The Best...

How to Estimate Startup Costs for a New Business

  Confused on how much money you’ll need for your startup business?  Don’t worry, we have put together a simple approach to breaking down this mystery and creating a clear picture of the funds that your startup business will require. COST CATEGORIES Keep in mind that different types of small businesses will have different types...

How to Pitch Startup Investors Over Zoom

As most founders know, fundraising isn’t easy!  The process can be long, emotional, and can be extremely difficult.  To compound the problem, the COVID-19 pandemic changed the fundraising landscape literally overnight.  In today’s environment, the vast majority of pitching and fundraising happens over Zoom.  Founders are no longer asked to drive or fly up to...

How to Address a Messy Employee in the Workplace

When it comes to cleanliness, everyone has their own definition of what that means.  While some keep their homes spotless, others go weeks between cleanings and allow clutter to accumulate on tables, chairs, floors and just about every other nook and cranny. When a person’s space is shared with others those types of cleaning habits...

Agile Vs. Waterfall Project Management

At MCDA CCG Inc., we see project management requests from government and private sector clients. In most cases, our clients are interested in an “agile” approach to project management. In comparison, other clients are more familiar with a traditional “waterfall” approach. We see benefits in both project management methodologies, depending on the project’s parameters. WHAT...

In Today’s Tight Labor Market, How Do You Access More Hourly Workers?

  Millions of Americans are leaving their jobs as a result of the Great Resignation, which is straining the labor market. There is a big shortage of hourly workers in low-wage sectors like hospitality, leisure, and retail that are directly affected by the pandemic. Raising wages and promoting employees, as well as recognizing and valuing...

What If I Don’t Have an Employee Handbook?

  A company’s employee handbook is not required by law, and many companies choose not to have one even though many laws require employers to inform employees of their workplace rights. Despite these reasons, I strongly advise writing an employee handbook based on my experience in human resources for more than 15 years.   Communicate...

Mixer Hosts: 3 Keys to Success

Meeting fellow business professionals, developing business relationships, and socializing with like-minded people can all be accomplished at business mixers (also called networking events). Business mixers are excellent venues for establishing brand identity and spreading awareness of new products and services among company owners, executives, and employees. You can put your company on the map with...