10 Simple Time Management Tips for Small Business Owners

10 Simple Time Management Tips for Small Business Owners   Daily responsibilities for business owners are extensive. You may neglect time management while you balance your many responsibilities. A mediocre businessperson can become a small business owner of excellent caliber with good time management abilities. You won’t waste time if you practice proper time management. There...

How to Understand the Relationship Between Social Media and SEO

How to Understand the Relationship Between Social Media and SEO   Nobody could have imagined social media would have such an influence when it first began to take off in the 20th century. Globally, 4.55 billion people utilize social media today. The importance of a company’s social media presence is demonstrated by the fact that...

How To Master Cold Calling

  Reaching out to potential clients via cold calling offers both many advantages and difficulties.   The practice of calling prospective clients whom you have never spoken to before is known as cold calling. Some advantages of cold calling include strengthening your marketing and enhancing your sales pitch. Cold calling has a number of drawbacks as...

“Quiet Hiring”: A New Method of Hiring

“Quiet Hiring” In today’s world, “Quiet hiring” is the new method of hiring for many employers. Companies like Google are trying to hire people who work in overdrive, despite the fact that some people want to be on record as working in cruise control. More specifically, Google employs “quiet hiring,” a covert recruiting approach. It...

Financing Options for Small Businesses

  Financing Options for Small Businesses: Small Business owners have numerous financing options available, from traditional installment loans to lines of credit to microloans. However, the requirements for capital vary based on the nature of the firm. There are several loan solutions accessible, depending on your needs, whether you’re completely new to the market, your...

Agile Vs. Waterfall Project Management

At MCDA CCG Inc., we see project management requests from government and private sector clients. In most cases, our clients are interested in an “agile” approach to project management. In comparison, other clients are more familiar with a traditional “waterfall” approach. We see benefits in both project management methodologies, depending on the project’s parameters. WHAT...

CEOs’ CMO Ratings: New Research

CEOs’ opinion of their CMOs is the subject of a new study. It seems that little information is available about how CMOs are perceived by their bosses, so we wanted to find out. The study also aimed to add to the learning about the trust gap between CEOs and CMOs. Despite the abundance of data...

Change Up Your Sales Pitch

It’s apparent that sales force people need to change up how they deliver their sales pitch. There are times where you come across a certain statistic and it makes you stop, think and reevaluate at times. This statistic was shared on the second slide of the presentation: 72% of B2B buyers prefer to deal with...

Creative Thinking for Founders and CEOs

  Founders and CEOs are having a hard when it comes to thinking outside of the box. Research and data suggest that creativity is one of the top skills for business success today. Globally, creativity was rated as an important emerging skill in the 2020 World Economic Forum report entitled “Future of Jobs.” Nevertheless, experienced...

Tips & Tricks for Amazon Selling

Millions of people buy on Amazon. You need a competitive advantage. Having your products buried on Amazon is not something you want if no one buys them. If you’re here, you already know the U.S. retail eCommerce market dominance of Amazon. What you don’t know is how to be a part of it.   How...

The Four Day Work Week Bill & What It Means

There has been so much chatter lately about the bill that congress is trying to pass for a four-day work week. Now, you may be thinking “Oh, that’s great!”, not necessarily for a lot of people. It’s a very fine line of who’s all for it and who’s all against it.    It’s probably now...

Why Reputation Management is Important to Your Business

Whether you own or manage a small business, Fortune 500 company or multi-location firm, you need to maintain a positive online reputation to establish your thought-leadership brand and gain better online recognition. Online reputation management allows you to do just that. Reputation management is the practice of safeguarding the online reputation of an individual, company...

The What, Why and Benefits of Consultative Selling

Consulting selling is a sales technique in which the salesperson acts as a consultant to determine the customer’s needs. Rather than trying to sell a product, consultative selling focuses on establishing a relationship of trust between the salesperson and the customer. Consultants have been referred to as value-added vendors, need-satisfaction sellers, and professional sellers over...