The Holidays: Engaging Your Customers

Holidays and engaging with your customers. During the holidays, marketing campaigns can do more than just promote products and services with a discount code attached. With the holiday season comes emotional connotations, so connecting your  business/brand to positive connotations can be valuable as well.   What can you do to differentiate your brand and make...

A Guide to Creating a Digital Enterprise for a Traditional Business

Businesses are reshaped in countless ways by technology. From marketing to healthcare to education to sales, technology affects them all. A paradigm shift in the way digital transformation is viewed is much needed as organizations seek to improve their business models by combining technologies. A technology integration strategy drives efficiency and delivers enhanced value by...

Now Offering Virtual Assistant Programs

Virtual Assistant Programs are on the rise. MCDA CCG has been flooded with requests for Virtual Assistant demands and inquiries. You asked, so we listened! We are now offering Virtual Assistant programs with some of the top US based talent for your next VA! When deciding how to augment your business, you may be confused...

Creative Thinking for Founders and CEOs

  Founders and CEOs are having a hard when it comes to thinking outside of the box. Research and data suggest that creativity is one of the top skills for business success today. Globally, creativity was rated as an important emerging skill in the 2020 World Economic Forum report entitled “Future of Jobs.” Nevertheless, experienced...

Why Reputation Management is Important to Your Business

Whether you own or manage a small business, Fortune 500 company or multi-location firm, you need to maintain a positive online reputation to establish your thought-leadership brand and gain better online recognition. Online reputation management allows you to do just that. Reputation management is the practice of safeguarding the online reputation of an individual, company...

The Biggest Trends in Ecommerce Marketing

Online sellers who fail to promote and animate their products on their eCommerce site generate a low conversion rate. Double down on your user experience and create a customer-centric eCommerce marketing strategy. We now confuse fads with ecommerce trends thanks to our globally connected lives. As Twitter trends come and go, so do fads. However,...

Top Mistakes to Avoid as a New Manager

New managers will always make mistakes. Ownership is not always easy especially for new managers who are now new leaders who will feel the burden of their mistakes. Problems are not so easy to fix because repairs often involve hard work and extra hours. The real way is to avoid mistakes as much as possible....