Crowdfunding for Startups: 7 Kickstarter Alternatives
Crowdfunding for Startups: 7 Kickstarter Alternatives
Despite being one of the most well-known platforms for crowdsourcing, Kickstarter isn’t necessarily guaranteed: There are dozens of projects that simply didn’t get enough traction to receive funding. So, what other options are there? Here are 7 websites that can help you find the funding you require, whether you’re seeking for a little investment to kick-start your...
Steps to Eliminate Workplace Stress
Steps to Eliminate Workplace Stress
Workplace stress can have a physical and psychological impact on your employees. Learn how to identify stress and then eliminate it. According to 2021 research by the American Psychological Association (APA), 66% of workers consider their jobs to be very important or fairly significant stressors, which is an increase of 2% over the previous year....
10 Financial Tools Your Small Business Can’t Live Without
10 Financial Tools Your Small Business Can’t Live Without
Owning a small business and managing the finances can seem like an endless task. From invoices to expenses to day-to-day accounting and dealing with the IRS, it’s a wonder that entrepreneurs ever find the time to deal with actually producing goods or providing services. Fortunately, technology has created a wide range of solutions that can...
5 Tax Changes Small Business Owners Need to Prepare For
5 Tax Changes Small Business Owners Need to Prepare For
For the 2023 tax season, there are numerous new and pending changes to tax regulations and deductions that are crucial for small businesses. For instance, in recent years, there have been pandemic-related business assistance programs, the most of which are now coming to an end. High inflation has also occurred, which has necessitated changes for...
Social Media Marketing Benefits
Social Media Marketing Benefits
Social media is one of the most powerful marketing platforms, which is no secret. However, have you ever considered what it might mean for your company? The main social media marketing advantages for 2023 are broken down in this report, from better brand recognition to improved conversion rates. So without further ado, let’s dive in!...
Deal or No Deal: Are Coupons Good for Business?
Deal or No Deal: Are Coupons Good for Business?
Everyone enjoys finding ways to save money, and using coupons is one such strategy. Online coupon aggregators have emerged as a result of the couponing boom, and some people have turned traditional coupon clipping into a hobby to increase their savings. Even celebrities and coupon influencers post advice on social media. But do the small...
What is Workforce Optimization? Ultimate Guide
What is Workforce Optimization? Ultimate Guide
Have you ever wished there was a way to guarantee that the personnel you employ operate as effectively and efficiently as possible? The solution is to optimize the workforce. With the correct equipment, you can improve productivity, employee morale, and the working environment. We will go through the fundamentals of workforce optimization and offer useful...
HR and Marketing: Bringing Both Together for Better Business
HR and Marketing: Bringing Both Together for Better Business
Typically, when we think about human resources and marketing, we picture two distinct departments within a business, one concentrating on external factors and the other on internal factors. But the collaboration between these two departments is growing. Consumerization of HR Many refer to it as the consumerization of HR. Employee recruitment, engagement, and development are...
How Does Outsourced Accounting Work?
How Does Outsourced Accounting Work?
Any business trying to meet the financial needs of their organization can benefit from outsourced accounting firms. These services can cater to the particular demands of your company and range from straightforward bookkeeping to fully fractionalized CFOs. This article explains the operation of outsourced accounting services and how they can help your company. Your business...
Choosing the Right Social Media for Your Business

The finest social media sites for companies, including Facebook and Instagram, have evolved into crucial tools in the arsenal of today’s marketer. Customers are using these platforms to interact with their favorite brands and discover new companies. However, most businesses – especially small ones with limited marketing resources – can’t be everywhere at once. Because...

“Quiet Hiring”: A New Method of Hiring

“Quiet Hiring” In today’s world, “Quiet hiring” is the new method of hiring for many employers. Companies like Google are trying to hire people who work in overdrive, despite the fact that some people want to be on record as working in cruise control. More specifically, Google employs “quiet hiring,” a covert recruiting approach. It...

The Four Day Work Week Bill & What It Means

There has been so much chatter lately about the bill that congress is trying to pass for a four-day work week. Now, you may be thinking “Oh, that’s great!”, not necessarily for a lot of people. It’s a very fine line of who’s all for it and who’s all against it.    It’s probably now...

8 Ways to Set & Maintain Healthy Work Boundaries

Establishing boundaries early on will help you navigate your workplace, avoid toxic environments, and create a clear path that will enable you to achieve your best work without being exploited or burned out.   Does your work email get checked outside of working hours, for example? If a problem arises, are you available on Slack 24/7?...

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Many of us can remember the days of posting a job in the newspaper. While hiring methods have certainly evolved since the digital revolution, the ability to reach a wider audience has led to even more competition. This being said, every business at some point will need to invest in their job advertisements.  As we...

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There are many contributing factors that can drive an employee to resign from his/her position. Employees who find themselves constantly buried in their workloads and without the proper support from their peers and management will suffer the “need to get out” mentality.  In a recent survey nearly 600 individuals said they left their job without...

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Clearly, there is a lot of attention on the growing gig economy as workers continue to create their ideal arrangements and businesses benefit by embracing the future of work.  While we have explored and outlined the direct benefits to hiring a virtual assistant, the whole process of finding the right one for you can be...

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It has become increasingly common for companies to hire contingent workers to fill staffing needs and help with short-term or high-skill projects. But what exactly are contingent workers, and how can employers navigate the sometimes-confusing rules and regulations associated with them? Our team explains everything you need to know about contingent workers below. What is a...

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After 11 consecutive months of hard work and perseverance to get his business up and running, the owner finally reached his breaking point.  If you’ve experienced this yourself, you can probably remember the same feeling. At some point along their entrepreneurial journey, every founder will eventually reach this crucial moment in their life, one where...

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A specific memory that still holds strong in our minds has to do with a company our team has previously worked with. After spending a few years trying to get off the ground, this company began to see significant growth, however, their seemingly uniform culture also came under fire.  In their attempts to combat this...

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Do you want larger profit margins in your business?  Recent studies have shown that companies with diverse executive teams actually have larger profit margins than companies with relatively little diversity in their upper positions. If you’re sitting there raising your eyebrow and tilting your head, we encourage you to keep reading for some proof: Companies...

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47.8 million U.S. workers – that’s how many voluntarily quit their jobs in 2021.  The COVID-19 pandemic disrupted our lives in many different ways, but most notably gave way to what we now know as the Great Resignation. The nation’s “quit rate” reached a 20-year high in November 2021.  While we were all made fully...

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With so much recent attention directed towards keeping your company safe in the digital world, remember that the security of your business also occurs offline.  As companies continue to return to the office or implement hybrid working models, our world – post Covid-19 – should prompt you to update your security policies and procedures against...

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Remember how we said that effective cybersecurity measures are imperative to the long-term survival of your business? Yes, we meant it. Yesterday, we talked about the increasing business concerns surrounding cybersecurity due to the ongoing events in Russia and Ukraine as well the overall importance of cybersecurity. (If you haven’t seen it, check it out...

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A horror-stricken world continues to watch closely. Since Russia invaded Ukraine, more than 1 million refugees have fled the country, the State Department reissued advisory urging Americans to leave Russia “immediately” and the price of oil surged.  Simultaneously, there has been an alarming rise of concern amid business cybersecurity. So much so that in fact,...

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#BreaktheBias. The theme of this year’s International Women’s Day (IWS), March 8, universally encourages everyone to help call out gender bias, discrimination and harmful stereotyping in the ongoing mission and battle for women’s equality.  Keep reading to see how different companies are doing their part in fighting for change… Shattering Gender Stereotypes The Fawcett Society...

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There is a lot of bad financial information out there- to put it lightly. What’s even worse is that while this information comes from a variety of sources, your broke cousin for one – it also comes from people who claim to be “professionals” in the “financial field”.  Trusting your financial operations to someone that...